The modern consumers are much enlightened and make decisions on a more conscious level compared to before. They are deliberate in ensuring that they buy from ethical businesses and...
Black Friday is not a new term in business. Over the years many retailers have continued to popularize black Friday which has seen consumers take advantage of the sales....
As the population gets older, the number of people age 50 and up also increases. A lot of businesses are aiming to advertise to this older demographic because there’s...